Research into Music Video promotion posters

These are some example of promotion posters, some are based on the actual video and others have links, or some are just the band logo like the Arctic Monkeys poster.

This Katy Perry poster is based a lot around the song and video, where as some don't give much away about the video. This poster has an old-fashioned circus style, its made to look hand drawn, using lots of colour but not so its overpowering. i really like this poster style, as its quit art-based. The creme background allows the greens and blues of the leaves to stand out and the animals emerge from them. Katy is dressed like a jungle survivor, the song title has a tiger pattern in it, linking it to the sound a tiger makes which is also the song name.

The Alesso poster, is quite simple in comparison to others, the photograph of the eye is very advanced. The colours have been decreased so its quite monochrome, this adds drama to the photo, meaning this could link somehow to the video. Its got a black border only around the top and bottom, this sometimes appears in films so maybe the video is a short story or has some background to it. The writing is white and bold to stand out from the darkness of the eye.

Madonnas Vogue poster, is very dramatic, the dark background and white foreground, like a light hitting her face, draws the attention initially to her. The name of the song is very big, her name is alot smaller, she expects everyone to know who she is so her name is less important, especially since she is on the cover. Once again the poster is back and white, putting it in a time were colour film was unavailable, but this is purposely like this, based on Vogue a long standing fashion magazine, or has a definition of a prevailing fashion or style at a particular time, which is what the video is based on.

Taylor swifts song is the most recent out of all posters, she released a handful of posters advertising each character in her video, all where famous women and they were released daily, creating suspicion and excitement amongst her fans. Once again the colour scheme is black and white which red blood, linking to the name of the song, it also features a line from the song, and the date of the release.

The lady Gaga and Beyonce song and video Telephone, links also the the poster, during her video they drive off in a truck, which is the one featuring in the poster. The colours are all similar, the natural colours of the road, sky and surroundings. Then the yellow and pink car colours are also used in the song title which is bold and part of it features an old telephone dial.